Success is not final, failure is not fatal: it is the courage to continue that counts.
“Can You Learn to be Lucky? is a rollicking journey through the land of luck—an entertaining and insightful tour of stories and science that explores the origins of luck, why some people are luckier than others, and how we can all raise our chances of becoming luckier by design. A wonderful book that manages to be fun, smart, and important all at once.”
—Adam Alter, Associate Professor of Marketing and Psychology at NYU’s Stern School of Business, author of Drunk Tank Pink and Irresistible