Luck is code

The world is random. Now what?

Luck is a causal attribution: a way we explain how things happen, specifically when they're external or outside of our control.

Does it exist? Absolutely! Is it in our best interest to say that it exists? No, it is not!

In this 14-minute video, you'll get the elevator pitch for the book and discover what luck is really code for.

Ready to get lucky?

Passion, like discriminating taste, grows on its use. You more likely act yourself into feeling than feel yourself into action.

Jerome Bruner

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