Karla Starr's first book, Can You Learn to Be Lucky? Why Some People Seem to Win More Often Than Others, was a Fast Company best book of 2018.
She co-authored her second book, Making Numbers Count: The Art and Science of Communicating Numbers, with award-winning Stanford professor Chip Heath.
An award-winning behavioral science writer, keynote speaker, and consultant, she advises organizations worldwide on making their communication sticky. Her work has appeared in publications including Slate and The Atlantic.